Upvoted

Frill Alternative: Upvoted vs Frill Compared

Similar shape. The difference is what the entry plan lets you do.

Frill and Upvoted look alike from the outside: a public board, a roadmap, and a way to announce what shipped. Both are aimed at teams who want that loop without adopting a product-management platform, and both have been doing it long enough to have the obvious things right.

Where they part company is the entry plan. Frill's cheapest tier caps how many ideas a board can hold, so the plan you start on is rarely the plan you stay on. Upvoted caps neither ideas nor votes on either plan, and the trial is Max, so what you try is the whole product.

This matters more than a feature table suggests, because of when you find out. A cap on ideas is invisible during evaluation, when you have nine posts and a lot of enthusiasm. It becomes visible the month your board finally takes off, which is the worst possible moment to be reading a pricing page instead of reading feedback. What Upvoted's plans divide is boards, seats, integrations and the team-side features, never how much your users are allowed to say.

The second difference is automation. Signed webhooks, Zapier and viaSocket are available in Upvoted from the first day of the trial, so wiring the board into whatever you already run is a setup task rather than a purchasing decision. If a new request should open a Linear issue or ping a Slack channel, you can have that working before you have decided whether to keep the tool.

Frill is a mature product with a good widget and a real announcements feature. If its entry tier fits your volume and you would rather pay less for less, that is a perfectly sound trade and this page is not going to talk you out of it.

Where they differ

Compared on the things that do not change every quarter. For current prices, check both pricing pages, they move.

Frill Upvoted
Entry plan Caps how many ideas a board holds Pro: one board and two seats, no cap on ideas or votes
When you discover the limit When your board takes off Never on ideas or votes; boards and seats grow on Max
Feature gating Tiered, with the idea cap and white labelling among the differences Pro and Max, and the trial is Max
Idea and vote limits Ideas capped on the entry tier None on either plan
Issue tracker 100+ integrations by their own count, including Jira, Linear and Slack Linear and GitHub, opened from the request and linked back to it
Signing in your own users JWT for end users, plus SAML through Okta and Entra ID for admins JWT for your end users on Max. No SAML, so an Okta-mandated rollout is a Frill job
Automation Webhooks and a developer API on the paid plans Zapier and signed webhooks on Max, the REST API on both plans
Internal vs public votes Standard voting Collaborator votes separated from public
Announcements Built in Release notes tied to the requests that drove them

Choose Frill if

Frill bundles ideas, roadmap and announcements, with capability split across tiers.

  • The capped entry tier fits your volume and you would rather pay less for less.
  • You want announcements and a widget from a tool that has been doing it for years.
  • You are comfortable upgrading tiers as your needs grow.
  • You have looked at both widgets and prefer theirs, which is a legitimate reason.

Choose Upvoted if

Feature voting, a public roadmap and a changelog, from one account.

  • You want to try every feature during the trial before picking a plan.
  • You would rather pay for boards and integrations than for ideas and votes.
  • Separating internal from public demand matters to your prioritisation.
  • You would rather not have a ceiling on posts or votes as the board gets busier.

Switching from Frill

Posts and vote counts import directly, and the board keeps its ranking rather than resetting. If you have been running Frill announcements, those become release notes, with the difference that a release note in Upvoted stays attached to the request it closes and notifies the people who voted for it.

Swap the board link in your docs, your changelog emails and your in-app menu for the new board, or drop the Upvoted widget in where the Frill one sat.

Common questions

Does Upvoted limit how many ideas I can collect?
No. There is no cap on posts or votes, on the trial or afterwards.
Can I use my own domain for the board?
Not yet. Boards live at upvoted.io/boards/your-board, and you can embed the Upvoted widget on your own site.
Are integrations included or an upgrade?
Slack, Discord and Microsoft Teams notifications, Zapier and signed webhooks, Linear and GitHub issues and the MCP server are part of Max, and the trial includes them. The REST API and the embeddable widget work on both Pro and Max.
What happens to my Frill announcements?
They come across as release notes. From then on each one can be tied to the request it closes, so the voters get told rather than having to notice.
Can I import my existing feedback?
A Canny post export and a CSV exported from another Upvoted board are both read directly, bringing requests, statuses, tags and vote counts across so you are not restarting from zero. Exports from other tools import once their columns are renamed to match; tell us which tool and we will map it for you. Canny gives us a vote count rather than the voters themselves, so counts survive the move but those people cannot be notified when the request ships.
Do my users need an account to vote?
No. Public boards accept votes from anyone, with email verification available if you want to keep the numbers honest.

See it before you decide

The 7-day trial includes every Max feature, so you see the whole product before choosing a plan.

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